Re: [PLUG] Re: what is the best way to bulk email 2 million opt in email addresses?

[Tobias DiPasquale <toby@cbcg.net>]

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On Dec 8, 2004, at 6:53 PM, Marc Zucchelli wrote:
> When you purchase a list of email addresses from a
> reputable company like www.infousa.com (which
> yahoo.com   happens to have posted as a service on
> yahoo small business).  And when this reputable
> company claims that these are all opt in email
> addresses, people that said that they want to recieve
> emails on certain subjects.  How is this spam?

What are they opting into, exactly? Certainly not anything first-hand, 
since you admittedly bought the list from a third party. Therefore, 
they haven't opted into anything from you and therefore you are a 
spammer since you can't be sure that any of the mailboxes on that list 
have requested mail from you.

I work for Symantec's anti-spam division; let me say authoratatively 
that the behavior you described is spamming. I spend every day 
attempting to limit or stop activities of this sort. No one has a list 
of 2 million real, confirmed, opt-in email addresses... noone. 
Furthermore, if there was such a list, it most certainly wouldn't be 
for sale on Yahoo!.

> A client of mine, against my advice, one time
> purchased a program that crawled the internet for
> email addresses and then sent email out to all of
> them.  THAT is spam.

Correction: that is _ALSO_ spam.

- --
Tobias DiPasquale
7A79 308C 0354 EA9C 7807  ED83 03C9 9E01 148E 7D01
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